Marthoma College of Management & Technology, Perumbavoor
(Affiliated to MG University)
Prof. Stanley George (HOD) presented a research paper on “Effects of Occasions and Occasion Based Sales Promotion on Consumer Behavior — An Empirical Study on Consumer Durable Retailing in Kerala”, International Conference on The Emerging Landscape of Retail and Impact on Economy 6th & 7th September 2012, organised by Department Of Commerce, University Of Madras and FICCI, TNSC and sponsored by UGC.
Marthoma College of Management and Technology
Asramam Campus, Perumbavoor, Ernakulam, Kerala, India 683 542
Mobile:- +91-9388616626
E-mail: admin@mcmat.edu.in, director@mcmat.edu.in
Website: www.mcmat.edu.in
admin@mcmat.edu.in, director@mcmat.edu.in